The Odisha government announced to launch ‘Biju Gaan Radio’, a new programme on radio to provide information on agriculture, irrigation, cooperatives, health, education and more to farmers.
The Chief Minister’s 10-minute message ‘Apananka Pain’ (message for you) will be broadcast once in a month in Odia language.
The chief minister’s decision to choose this medium to connect with the people comes at a time when his government is struggling to fend off Opposition attacks on controversial issues such as malnutrition deaths at Nagada in Jajpur district, Kandhamal firing and the tragic plight of a tribal man being forced to carry his wife’s corpse on his shoulder in backward Kalahandi.
The community radio programme would be launched through 32 Krishi Vigyan Kendras set up by the Odisha University of Agriculture and Technology (OUAT) in various districts, said an official.
The state government would fund for setting up of community radio centres in different KVKs.
“The main objective of the scheme is to educate farmers about the new technology in agriculture and farm mechanisation in their own language and dialects,” said Surendranath Pasupalak, Vice-Chancellor of OUAT.