Bollywood movie ‘Sui Dhaaga’ promotes Pipili applique work

Odisha’s Pipili applique work is part of the logo of Varun Dhawan and Anushka Sharma starrer Bollywood film, ‘Sui Dhaaga’. It features Odisha’s distinct Chandua art. The logo of the movie was released recently.

YRF team has shared a beautiful video on Youtube and wrote in the description: “Every Pipli design has a story behind it. And Sharda’s amazing story is weaved through this art from Odisha, an art that she wants to take across the globe.” Watch the video below.

ALSO WATCH: Biswajit Mohapatra sings Konkani song in Indian Idol folk challenge

Odisha artists, who are featured in the video – Sharda Mahapatra (Designer), Rashmi Mangaraj, Kamilini Pradhan, Pooja Baroi, Basanthi Swain, Biswanath Maharana and Suprabha Mahapatra.

The village of Pipili is well known for its applique work. Applique comes from the French word appliquer, meaning “to put on”. It is one of the product who have got Geographical Indication (GI) by govt of India (Application No. 86 and 108).

The Pipili Applique work owes its origin to Lord Jagannath culture during 12th century. Earlier applique umbrellas and canopies were prepared by gajapatis for the annual Jagannath’s Ratha Jatra.

Nowadays its usage is more in household, decorative and festival products. The applique items are mainly used during rituals/jatras of the deities. The colourful applique cloth covers of the three rathas of the deities during Rath Jatra. Apart from different in colour The basic design of all three is similar. Applique work is also used in making pillows, seats and ritual dresses for the deities.

CHECK: Pipili chandua work in ‘Sui Dhaaga’ film’s logo